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Cost Transparency Policy

We are committed to providing you with quality health care. Your clear understanding of our Cost Transparency Policy is important to our professional relationship. Please understand that payment for services is a part of that relationship. Please contact us if you have any questions about our fees, our policies, or your responsibilities.


  1. Card on File Policy100% of patients must have a card on file.
    They will provide this card during virtual check-in, before entering the "virtual room" with their doctor
    Patients must have their card ready at the time of their first session.

  2. Cost TransparencyOnly items below will be charged.
    Our team is readily available if you ever have questions about charges.
    We take charges VERY seriously and are on top of every question you have.
    We make sure all patient questions are immediately attended to and fairly resolved.

  3. Financial ChallengesIf any patient can not afford the costs below, proof of financial challenges can be provided, and our team can offer a sliding scale.

  4. No/Show and Less than 24hr Cancellation ChargeOnce you have scheduled an appointment with us, we expect that you will join that session.
    If you can not make that session, we expect you to contact our team via phone or email, or virtual cancellation at least 24 hours ahead of time.
    If you do not show, or cancel within 24 hours, you will be charged $100, no exception.

  5. Telehealth Cost
    Patients in Illinois or Florida, with BCBS, Medicare, Aetna, UHC or CignaPatients are responsible for copay, coinsurance and deductible payments - these are amounts that patients agreed to pay as part of their insurance contract.
    Card on file will be charged the day of your service for any amounts $100 or below.
    For amounts $100 or more, we will contact you first, then your card will be charged the day of your service.
    You will ALWAYS get a statement about all charges so that you clearly understand why you are charged.
    Our team is always available with any questions about charge amounts, and of course you can also call your insurance company

    Patients NOT in Illinois or Florida, with BCBS, Medicare, Aetna, UHC or Cigna$160 per session upfront.
    HSA/FSA can be used to pay.
    Sliding scale is available when proof of financial challenges is provided.
    Card on file will be charged the same day of your service.

  6. DrLullaby Digital MembershipAll patients pay $19.99/mo out of pocket.
    HSA/FSA can be used to pay.
    Sliding scale is available when proof of financial challenges is provided.
    Card on file will be charged 1mo - first charge is taken at the time of your first telehealth session during your check-in; check-in occurs right before you join your doctor in the telehealth session.

    About the Digital Membership:Our patients are required to sign up for digital membership so that our providers can readily view your sleep data during your session and between your visits.
    In between your telehealth sessions we have our patients watch videos with sleep lessons to stay engaged and motivated to change. Without this, we've seen that patients lose motivation to make sleep habit changes between sessions, forget the rationale for making changes and get frustrated trying to estimate sleep log information from memory. Digital tools support adherence and motivation to change sleep habits.

    Benefits:Dr. Medalie has learned from her patients about the inefficiencies of doing digital health without telehealth, or telehealth without digital health.
    Digital Health Without Telehealth: Her patients have told her that when they tried digital health tools (e.g., self-guided apps) without the support of a live doctor, they felt they did not receive customization to their unique situation. Aspects of their medical history, mood profile, family situation, medication list, etc were not factored into their plan, and this inhibited their progress.
    Telehealth without Digital Health: Dr. Medalie also noticed when she saw patients for telehealth visits with nothing to use between sessions, this also was problematic. Her patients seemed very motivated and excited to make change when they were in the telehealth session, but in between sessions they lost motivation! Life happened, they forgot or they got directed elsewhere. The digital health tools in between telehealth sessions keeps patients engaged in the sleep plan and this supports adherence and reduces insomnia.
    DrLullaby is on the cutting edge with the unique and innovative approach, offering the marriage between digital health and telehealth.
    Cancellation: You can cancel anytime
    Refund: If you refuse to use the digital membership, and we can verify it was not used, we can refund your payment

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